Mother’s Day Gift Guide 2021
The Amazon Home category curates yearly Mother’s Day gift guide for customers to discover gift ideas for their loved ones. I worked closely with the Home and Electronics teams to design the landing page for the guide. I art directed the photography to be used across the page and traffic drivers, developing aspirational lifestyle photography, while adhering to the Mother’s Day event styleguide in order to be cohesive with the main event.
ROLE
Art Director
Designer